17 31 Votes

Meaning of Meta Tag "msvalidate.01"

Question by Guest | 19/01/2014 at 08:39

Normally, I am quite good at HTML and all of its meta tags.

However, recently, I have found the following meta tag I have never heard about before:

<meta name="msvalidate.01" content="..."/>

Can someone tell me, for what this msvalidate meta tag is used?

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PC Control

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31Best Answer
39 Votes

When using the Bing Webmaster Center from Microsoft to get some information about your website and your links, your homepage has to be verified.

This can be done via the meta tag "msvalidate.01". As "content", you enter an individual code from Microsoft, so Microsoft knows that you are the owner of your website.

Similar to this is the Google Site Verification for the Google Webmaster Tools.
20/01/2014 at 20:21

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55 Votes

Thanks for your answer, with all the spam going on we are nervous when we see weird stuff. I appreciate your answer.
08/11/2015 at 03:41

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02 Votes

Hi, please tell me that, will "msvalidate.01" improve Google ranking?

If yes then how.
08/09/2016 at 07:25

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NetGuy

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33 Votes

Of course, nobody can really know what Google takes into account.

However, I assume that msvalidate does not influence your ranking and is just ignored by Google. First, ist is Microsoft stuff. Second, it does not change your content quality.

So, it makes no sense to analyze it for ranking purposes.
08/09/2016 at 23:06

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02 Votes

You have to verify the ownership of your site by adding this meta tag by Bing, while submitting a sitemap.
30/11/2016 at 16:40

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00 Votes

The more you use all of the official channels to verify your site and its contents the more likely Google is to rank you above an exact competitor.  It is a good idea to verify your site in Bing as well as a lot of ranking factors in Bing hinge on this verification. As well proper schema markup will set you above your competitor.
30/08/2017 at 07:02

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